1. Marketing in banks is
A. A one-day function
B. A one-man function
C. A one-off affair
D. None of these
2. Which of the following commands is used to select the whole document?
A. Ctrl + A
B. Alt + F5
C. Shift + S
D. None of these
3. The sequence of a sales process is
A. A call, a lead, presentation and sale
B. A lead, a call, presentation and sale
C. Presentation, lead, sale and call
D. Sale, call, lead and presentation
4. CDs are of which shape?
A. Square
B. Rectangular
C. Round
D. Hexagonal
5. ATM means
A. Any Time Marketing
B. Any Time Money
C. Any Time Machine
D. Automated Teller Machine
6. This type of hardware consist of devices that translate data into a form the computer can process
A. Application
B. Input
C. System
D. All of these
7. What does ‘C’ represent in MICR?
A. Code
B. Column
C. Computer
D. Character
8. Marketing is not required for which one of the following products ?
A. Corporate Loans
B. Export Business
C. Import Business
D. Credit Card Business
9. Which type of memory is closely related to processor?
A. Main memory
B. Secondary memory
C. Disk memory
D. Tape memory
10. ‘Customisation’ means
A. Customer’s personal accounts
B. Customers selling goods
C. Special products for each customer
D. Better relations
11. Scanner scans
A. Picture
B. Text
C. Both picture & Text
D. None of these
12. Which of the following will translate images of text, drawing, and photos into digital form?
A. Digitizer
B. Modem
C. Scanner
D. Keyboard
13. Negotiation skills help in
A. Arriving at a consensus
B. Breaking the ice
C. Carry marketing further
D. Mutual win-win result of bargaining
14. Customer Retention means
A. Retaining the customers at the Bank for the full day
B. Quick disposal
C. Customer dealing with the same bank for a long time
D. Better standards
15. A market plan is
A. Company’s prospectus
B. Same as Memorandum of association
C. A document for marketing strategies
D. Business goals
1. D 2. A 3. B 4. C 5. D 6. B 7. D 8. A 9. A 10. C 11. C 12. C 13. D 14. C 15. C
